Onboarding Our Season and Group Members

t I love to hear what all of you are doing, what changes you are bringing to the industry, and how you are appreciating our most valuable assets:  our employees and our members. While talking recently with Anthony Gady of Talladega Speedway, I learned about a concept he is working on of Onboarding for Season … Continue reading Onboarding Our Season and Group Members

Is Your Sales Team Ready for That Next Level of Training?

If so, we'd better start looking now! We are filling up spring and summer with teams getting ready to enter their off season and wanting to take their staff to that next level of personal business plans,  quarterly planning, better prospecting, influencing, and more. Dates will be first come, first serve based on availability remaining. … Continue reading Is Your Sales Team Ready for That Next Level of Training?

March 13: Kathy’s Sports Sales Mailbag… “Hey Kathy!”

Here we are ready to paint the world green this weekend....green shamrocks, rainbows, pots of gold and yes...green tasty beverages.  While thinking of this green, teams are busy focusing on the green side of revenue!  Read on... "Hey Kathy, We are trying to decide pricing strategy for next year.  We have dynamic pricing and it … Continue reading March 13: Kathy’s Sports Sales Mailbag… “Hey Kathy!”

IS YOUR SALES TEAM A TRUE “TEAM”?

"Our staff doesn't like to be praised."  "We have a system that shares the sales."  "We don't bring attention in the office." Sometimes I wonder if we are selling in sports, which is competitive, energizing, passionate, or for a funeral home speaking in hushed tones and selling urns.  Are we functioning as a team or … Continue reading IS YOUR SALES TEAM A TRUE “TEAM”?

March 6: Kathy’s Sports Sales Mailbag… “Hey, Kathy!”

As spring training is in full swing (pun intended!), basketball and hockey are battling for playoff spots and soccer is gearing up, the questions become more frequent.  This week brings a mix of questions, including one from a season ticket holder. Read on... "Hey Kathy, What are your thoughts on a renewal program? In season/out … Continue reading March 6: Kathy’s Sports Sales Mailbag… “Hey, Kathy!”

Sports Sales Teams: Are You Coaching By the Numbers or By the Team?

This past week, I took my brother to his twice yearly visit to the doctor as he has kidney disease.  He took the test he always takes, but, having moved, the new doctor read his report differently. Actually, his staff looks at the number, says the doctor says if it is over xxx they automatically … Continue reading Sports Sales Teams: Are You Coaching By the Numbers or By the Team?

Feb. 27: “Hey Kathy…” Kathy’s Sports Sales Mailbag

I finally finished writing my Christmas cards from 2018, and here we are...almost March 1st!  Well, at least I will be early for next Christmas! I would say Happy Almost Spring, but by the looks of the weather in much of the country, I think it's more appropriate to say curl back up in bed … Continue reading Feb. 27: “Hey Kathy…” Kathy’s Sports Sales Mailbag