Sept. 18: Kathy’s Sports Sales Mailbag… “Hey Kathy!”

Tailgate parties, bonfires, s'mores, sports and questions!  Who could ask for anything more? !!! "Hey Kathy, As a season ticket holder, I am finding it forever challenging to get my service rep.  I can't believe they are THAT busy that it takes days to respond.  No matter when I call I get voicemail, and then … Continue reading Sept. 18: Kathy’s Sports Sales Mailbag… “Hey Kathy!”

Sports Sales: Is It Our Retention Job Or Software’s Job to Know What Our Fans Like?

I read an article today in which the discussion was about utilizing software to track fans engagement and care for our games.  The statement was made that by reaching out to season ticket holders at the end of the season, it was too late to change their engagement, thus often not renewing them...(very true statement … Continue reading Sports Sales: Is It Our Retention Job Or Software’s Job to Know What Our Fans Like?

Sept. 11: Kathy’s Sports Sales Mailbag… “Hey Kathy!”

Although the big news this week was the Brady Bunch Home Renovation, many people still found time to have questions about sports sales!  Read on... "Hey Kathy, I accepted a position in sales but I'm not sure it's a good fit.  I'm an email and text kind of guy and they are a little ok … Continue reading Sept. 11: Kathy’s Sports Sales Mailbag… “Hey Kathy!”

Building Houses In Sports Sales

I get calls and emails from team leaders daily.  Sometimes it's discussion on an article I had written.  Sometimes it's a question.  Many times it's to interview me, which I prefer, to see if I am a good fit for them at this time.  But without question, there is one area I get so very … Continue reading Building Houses In Sports Sales

Give Your Team the Gift That Keeps On Giving

Of all the gifts you can give your staff, consider the gift that keeps on giving... helping them achieve their full potential.  Whether it's sales training, strategizing, building your season and group plans, or selling more hospitality, there's always room to grow and learn. This has been a VERY busy fall for me with more … Continue reading Give Your Team the Gift That Keeps On Giving

Sept. 4: Kathy’s Sports Sales Mailbag… “Hey Kathy!”

As I just saw in a post, the 'ber' months have begun.  With that, thoughts of fall include tailgate parties, football starting up with hopes of a Super Bowl, hockey teams gearing up with hopes of a Stanley Cup, basketball gearing up with hopes of a Championship...and it all starts in our ticketing offices...we provide … Continue reading Sept. 4: Kathy’s Sports Sales Mailbag… “Hey Kathy!”

Team Goals or Individual Goals…What Creates Best Culture?

Goals.  Every organization has them.  Everyone has their own way of approaching.  Some ways create better culture than others.  Some are nothing more than a boiler room with reps that really don't know each other that well and have no morning huddle, no rapport, and simply come in, sit down and go to work. I … Continue reading Team Goals or Individual Goals…What Creates Best Culture?