Getting YOUR sales staff from good to great! 

SOS began in 2002 with President/Owner Kathy Burrows.  A former nurse, Burrows’ last year of nursing school was a solid year of analytics, building care strategies and  team building and leadership training, which she has developed into a program for sports teams.

Changing careers, Kathy worked with the Cleveland Indians heading their highly successful Volunteer Sales Club, as well as leading the Inside Sales Team, trainings, mentoring and developing. Selling season, groups, premium and corporate, as well as developing her sales team, Kathy was responsible for 2/3 of revenue generated yearly.

Upon beginning SOS (Sold Out Seating), Kathy has been involved and assisted various professional sports teams, as well as businesses.  From assessment of departments, strategies, sales processes, and workshops for sales reps and leaders, she has been actively working to help facilities fill their seating bowls and help the staff go from good to great.

SOS Trainings are some of the most unique and creative in sports today.  At SOS,

WE DON’T SELL TICKETS…we help businesses with their prospects, we provide that ‘second office,’ we create experiences that give lasting memories, we help non profits partner with teams to host a unique backdrop for their events during games, and so much more. The ticket just happens to be the entryway to these amazing things.

Your training through SOS is based on a quiz beforehand to determine your top 5 strengths and how they are relating to sales.  You will leave an SOS training with a plan in place, ready to take on supersized groups, premium, and ideas for bulk season tickets.  You will take prospecting and influencing to a new level. You will find needs and sell accordingly.  YOU will be successful!


A sampling of the Consulting / Mentoring Kathy has worked with:

  • WNBA

  • NBA

  • MLB

  • NHL
  • MLS
  • USL
  • Champ Car Grand Prix (sales teams and individual racers)

  • AHL

  • Entertainment industry (artists and sales teams)

  • Hotel industry

  • Minor League Baseball
  • UHL
  • Lacrosse
  • Arena Football
  • Individual coaching for both executives and sales reps
  • Colleges