You send out the notice. You get 5 to 500 applications. You 'have' to hire someone. You are minus 'a body.' Who do you hire? As a leader, you know that you are only as good as the people around you. Ultimately, you want to hire someone who is actually better than you in the … Continue reading Who Do You Hire For a Ticket Sales Department?
About 3 years ago, teams and entertainment venues started jumping on the bandwagon to have their members be part of a "Rewards" system. The hype and selling point was that the airlines did it and so, of course, everyone would love it. But has that been the case? I have worked with teams and entertainment … Continue reading Is YOUR Reward System for Members a True Benefit Or Work for the Member?
While out searching for a house to buy the past 3 days, we reviewed some new builds as well as existing homes. What intrigued me the most was the method of selling. New homes were packaged...they show you a home that you fall in love with, with all the bells and whistles. Naturally, you've already … Continue reading Are You Recommending the Package Or the Ticket?
You have a picnic plaza that sells maybe 1/3 full on average for the year. You have large suites for 35-100 pp that go unused many games. You have unique spaces you try to rent, but find that it's not often used. What to do? This is where brainstorming and creativity meet with analytics and demographics. … Continue reading Reinventing Our Hospitality Spaces In Sports and Entertainment Venues
Is YOUR Sales staff worth investing in each month? Growing in popularity, our Sales Development By the Month program is filling up hours quickly! What does your team get? 2 monthly web classes within the first 2 weeks, a 1.5 hour class with a different topic covered each month, and tactics to put into practice … Continue reading Sales Development By The Month…
It's no secret that selling a full season ticket is getting more and more challenging for most teams. Even a half season gets us excited. So we get excited when it's sold. And then we have to renew it. And that sentence sums it up for a lot of teams...'we have to renew it.' In … Continue reading How Much Do You Value Your Renewals?
I had a number of people connect with me this week and ask me why I was giving away so much "FREE" information week after week...won't associates be upset? Will it lessen my value? Will teams wonder...why hire her if she's already sharing? The answer is very simple. YES to all. YES, some teams may feel … Continue reading And So I Was Asked…WHY Do You Give So Much Free Info Away Each Week?