Moving across country after a million years in one spot is no easy feat! Going through volumes of saved 'stuff' is even worse. One good thing...some of it brings back great memories and helps me remember how I need to be. One of the things I found while going through this move wa a letter … Continue reading Leaders: What Would YOUR Staff Say About You?
A week ago I moved from OH to AZ. With this move comes making friends. Little did I realize my first real friend would be from a grocery store. The clerk at the store should be leading the sports world in service. This 30 something guy has single handedly welcomed me to the valley of … Continue reading Simple Things To Show Our Clients We Value Them
Last week's article created a lot of emails to me to ask "how do we get the potential groups engaged?" When it comes to selling, there is never a 'one size fits all.' Why, then, do we try to get our groups to buy into a block, on a date that we often try to … Continue reading What Type of Personal Engagement Do Groups Look For In Their Outing?
As we redefine the season sale, group tickets are becoming more and more crucial as to one of the streams of revenue health of sports. 'Numbers' become very important, and in that focus we lose site of some very important points that can grow our business. What should the focus be? An understanding of what … Continue reading WHAT AM I REALLY SELLING WHEN I SELL A GROUP TICKET?
You send out the notice. You get 5 to 500 applications. You 'have' to hire someone. You are minus 'a body.' Who do you hire? As a leader, you know that you are only as good as the people around you. Ultimately, you want to hire someone who is actually better than you in the … Continue reading Who Do You Hire For a Ticket Sales Department?
About 3 years ago, teams and entertainment venues started jumping on the bandwagon to have their members be part of a "Rewards" system. The hype and selling point was that the airlines did it and so, of course, everyone would love it. But has that been the case? I have worked with teams and entertainment … Continue reading Is YOUR Reward System for Members a True Benefit Or Work for the Member?
While out searching for a house to buy the past 3 days, we reviewed some new builds as well as existing homes. What intrigued me the most was the method of selling. New homes were packaged...they show you a home that you fall in love with, with all the bells and whistles. Naturally, you've already … Continue reading Are You Recommending the Package Or the Ticket?