Every year we receive our sales goals for the upcoming season, and every year that feeling of panic sets in. "Will I hit it? What if I fall short? Another year of high stress...what should I do?" Sometimes we even wonder if we are cut out for sales with all the stress we put on … Continue reading 11 Ways To Break Down Our Sports Sales Goals For Success
If so, we'd better start looking at January 2019! Sold Out Seating is filled up till the end of the year with teams wanting to take their staff to that next level of personal business plans, quarterly planning, better prospecting, influencing, and more. I have officially opened the first quarter of next year for teams … Continue reading Is Your Sports Sales Team Wanting to Get To That Next Level?
If I were to come to your city, and take a ride via taxi, shuttle or uber or lyft to your sports venue, what would the driver have to say about your organization? As I went to El Paso this week to work with my wonderful friends at the Chihuahuas, (Mountain Star Sports), I took … Continue reading What Do People Say About YOUR Sports Organization?
Pumpkin lattes. Halloween costumes. Sports sales. Three things that are top of mind! This week questions include creating cohesiveness among departments and how many times to be contacting renewals. "Hey Kathy, Each year as the season starts, we seem to be in chaos between departments. No one is working together and everyone wants their … Continue reading Sept. 19: Kathy’s Sports Sales Mailbag… “Hey Kathy!”
As sports teams, we search and search for customers, ask for referrals, spend thousands of dollars on marketing...yet all we have to do is treat the ones we have like gold. They will feel valued, appreciated, and will tell so many others. Instead of selling TO, provide selling SERVICE. I got to experience top notch … Continue reading Sports Teams: Stop Selling And Start Providing A Selling Service
This past week I've been fortunate enough to talk with two amazing people who can bring so much to sports teams. It's been refreshing having conversations like these, as we focus on preparing our sports for 2020 and beyond. The first area was Finance. Since the movie Moneyball, analytics has become a way of life … Continue reading Additional Areas of Sports That Can Help Us With Revenue
Excited to let all those know who follow my blog that all the sales tips and articles that are in my head (well, a lot of them anyway as they keep coming!) are now in my first book. Anyone who has worked with me knows my theory on potato chips and sales! You can review … Continue reading Potato Chips and Sales…Now In A Book!