This week! Wednesday, May 27: 1 p.m. EST: Focus will be B2B: how it is changing and what it will be moving forward with Leslie Metcalf, B2B Exec with the CHI Wolves. Thursday, May 28: 1 p.m. EST: Focus will be: as we move back towards beginning sales, have we put the strategies in place … Continue reading This Week: Coffee House Chats Update
A little look at selling sports through the ages: 60's and 70's: get a phone book and start calling 80's: use catch phrases and scripts and stick to it 90's: cold call and close, close, close Early 2000's: quantity of calls is our measure today: be prepared to resume business as usual: quantity of calls, … Continue reading What’s Most Important In Selling Sports?
I love when I work with a team and am exposed to something I hadn't experienced before. It makes my heart feel good to know our teams are evolving more and more instead of doing what they've always done, and more importantly, it grows the whole organization. Since the first of the year, I have … Continue reading Sports: The Value of Team Leadership Approach vs A Single Leader
To sell or not to sell...what to sell...when to sell...how to sell...so very many questions! "Hey Kathy, Our city is open and I want to ease our reps back into selling. Going out with season and mini plans and groups just doesn't make my reps comfortable. Suggestions?" B, midwest Hi B, For sure I understand … Continue reading May 20: Kathy’s Sports Sales Mailbag … “Hey Kathy!”
I am getting literally hundreds of emails/texts/calls every day from teams everywhere asking the basic question: how are we going to re-engage and rebuild our sports sales communities? There are some out there who feel it is business as usual and we just start calling again for season, groups, hospitality, etc. But it's very obvious … Continue reading Steps to Re-engaging and Building Our Sports Sales Community
To open or not to open...that is the question. But no matter the question, we should have answers...answers as to how we can be selling now, answers as to how we might change how we sell, answers as to how we can evolve...read on! "Hey Kathy, As a leader in minor leagues, I am overwhelmed … Continue reading May 13: Kathy’s Sports Sales Mailbag … “Hey Kathy!”
This week's Coffee House Chats will give great insight into 2 additional areas! Join us Wednesday, May 13th at 1 p.m. EST as we have invited Ted Baugh, VP of Corporate and Premium Partnerships at the Cleveland Indians. Ted will share corporate world in the 20's and beyond as well as premium. Times are changing … Continue reading COFFEE HOUSE CHATS FOR SPORTS THIS WEEK!