You've been through the different scenarios...You got the client listening. It all seems to be going well. You make your ask and then you hear the 4 dreaded words: "Send Me Some Info." We have a client generally interested, then we repeatedly try to call them back and never get a response. What should we … Continue reading The Power Of Video In Your Sports Sales…
I've been getting so many emails lately from single parents asking why oh why are so many promotions 4 for $44 or 5 for $55 or 6 for $66 when there are single parents who would love to take their kid to a game but can't get the same perks. My challenge to the sports … Continue reading Appreciate the Casual Fan
The mailbag is booming this week for Wednesday's mailbag with questions from all of you...some are very similar, so we are seeing similar situations. Will address some in the mailbag and some personally. Keep those questions coming...let's make you as stellar a sports sales / service rep as we can! Send your questions to: email@example.com … Continue reading Sports Sales and Service Questions?
As some sports are winding down and others are gearing up, we start the month of May with questions for both! Read on... "Hey Kathy, In my end of season eval, I was told that I did a great job on selling to the consumer, but I need to grow my B2B. I am definitely … Continue reading May 2: Kathy’s Sports Questions Mailbag…”Hey Kathy!”
We've checked all the boxes. We provided all the benefits. We talked about seating locations. We discussed the amount of tickets. We've done it all, yet we're just not closing. What has happened? In order to close, you need to influence. Think about it...you influence your friends when you convince them to go out for … Continue reading How Well Are You Influencing Your Sports Sales Customers?
Coaching our sports sales staff is not a one size fits all mentality. We can put leaders in place, we can bring trainers out, but if we are all speaking on a 'one step' level, we may be missing the best opportunity to help our staff succeed. When you bring aboard a trainer, what is … Continue reading Coaching Our Sports Sales Staff
This week's questions concern leadership training (or lack thereof) and also the renewal process. Read on! "Hey Kathy! I was made a manager a year and a half ago and now I'm a director. I love moving up, but everything has been trial and error. I'm trying to please my boss yet trying to get … Continue reading Hey Kathy! Kathy’s Sports Sales Questions Mailbag: April 25